Sally Letzer grew up in Kentucky and had spent her time around horses, through championship competitions. She was very accomplished in this field. Later in life, she became a singer and an actress who worked very hard and was naturally talented. Sally also performed as a back up singer for many popular pop and rock bands.

Sally and her husband have founded and created Ether Communications and B Aware Nation, which is a format for young people to interact with other young people globally and discuss the different ways of life and the issues that face each of them in their lives and world wide. Sally has always been interested in helping people through communications. Sally Letzer is also co-founder of the Domainer's Choice Award. The Domainer's Choice Award is about honoring individuals and companies who are helping in the mainstream of expansion of the domain name world. Sally has made it possible for sponsors to support and help the program with amounts that range from $50 to $1,000.

Sally and her husband have been striving for 26 years to stimulate and prepare people to be able to communicate with each other with love and respect. Sally is now on the Board of Directors at Name Pros and was elected to be their new chairman. NamePros.com is a group of domain name owners, people who invest, and people who buy and sell domain names. NamePros also includes free discussion on website and domain name development.